Barclays Center deploys SeeTrue solution to secure venue
James Thorpe
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The Barclays Center has selected global security screening provider, SeeTrue, to deploy advanced AI software for prohibited item detection at visitor checkpoints.
This initiative is expected to enhance guest safety and fan experiences.
Barclays Center partners with SeeTrue
Many venues have to balance screening thousands of guests within a short timeframe and monitoring for an extensive list of prohibited items and contraband.
SeeTrue’s AI solution – which has been specifically adapted to the arena environment – is said to combine speed, accuracy and consistency to ensure guests enjoy a seamless arrival.
The system can enable faster throughput, reducing long lines at entry points, while providing comprehensive detection across a wide range of threats
“Barclays Center is proud to lead the way in redefining venue security,” said Keia Cole, Chief Digital Officer, Brooklyn Sports & Entertainment (BSE).
“By working with SeeTrue, we’re making our entry process faster, safer and more comfortable, ensuring guests spend less time waiting outside and more time enjoying the experience inside.”
“Screening is no longer just about airports”
“Security screening is no longer just about airports,” said Assaf Frenkel, Co-Founder and CEO, SeeTrue.
“Our AI technology is now proving its value in urban environments such as arenas, correctional facilities, courthouses and other high-security venues.
“Barclays is a leader in this space, working with their experts helped us fine tune our technology to enhance both safety and the fan experience.”

