Check Point Software appoints new VP of EEMEA
Eve Goode
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Check Point Software has revealed the appointment of Diego Arrabal as Vice President for Eastern Europe, Middle East and Africa (EEMEA).
The company says that the new VP is based in Dubai, where he will oversee operations across this fast-growing and strategically vital region, driving Check Point’s vision of prevention-first, AI-powered security to support customers and partners amid an evolving threat landscape.
“Resilience, simplicity and trust”
Diego Arrabal commented: “This region is undergoing rapid digital transformation with governments and enterprises embracing AI, hybrid cloud and connected infrastructure at scale.
“Our job is to ensure security is not a barrier but a business enabler.
“I’m honored to lead such a mission at a time when resilience, simplicity and trust are more critical than ever,” he concluded.
Diego Arraba
According to the company, Arrabal brings more than two decades of experience leading high-performing, multicultural teams in the cybersecurity and technology sectors.
Most recently, he led VMware’s Networking and Security business across EMEA.
Check Point states that his appointment reflects Check Point’s continued investment in leadership that combines regional insight with a global security perspective.
“Strong, trust-based relationships”
Sherif Seddik, President, International Sales, Check Point commented: “Diego’s passion for customer success and his experience across complex markets make him the right leader to scale our impact in EEMEA.
“He understands the region’s diversity and urgency.”
Seddik concluded: “I am confident he will build strong, trust-based relationships with our customers, partners and teams.”
Commitments
The company highlights that Arrabal’s appointment underscores its commitment to the EEMEA region amid escalating AI-driven threats, evolving regulations and hybrid IT complexity.
Under Arrabal’s leadership, the company says that it will advance its prevention-first strategy, delivering AI-powered security that simplifies operations and strengthens resilience.
As adoption of AI, cloud and hyperconnectivity accelerates, the focus will remain on empowering partners, unifying architectures and protecting the full hybrid mesh network, the company adds.

